Tips and Tricks for LinkedIn

Below are some tips and tricks for LinkedIn. They are small things that are quick to do but can make a big difference.

1/ Spell check

Always run your words through a spell check in a program like Microsoft Word first; LinkedIn doesn’t pick up errors.

2/ Turn off sharing profile edits

  • We recommend disabling this feature when you are updating your profile. This prevents your network from receiving messages each time you make a change. You can do this by:

  • Click on the Me icon at the top of your LinkedIn homepage.

  • Select Settings & Privacy from the dropdown.

  • Click the ‘Privacy’ tab at the top of the page.

  • Go to How others see your LinkedIn activity section.

  • Switch the toggle on “Share job changes, education changes, and work anniversaries profiles” to No.

Your LinkedIn profile can be updated at any time and is generally an ongoing process. It doesn’t need to be 100% perfect before you start connecting. As your return to work journey evolves you will find your message/focus and ideal role will become clearer; that’s part of the journey!

3/ 100% complete profile

When recruiters use LinkedIn to search for people, the profiles that are 100% complete come to the top. In order to reach 100% complete, you need three recommendations. Ask connections you are close to, such as past colleagues from both paid and unpaid work to recommend you.

4/ Customize your LinkedIn URL

This is a great way to share your profile information with contacts and even add to an auto signature on emails. Super easy to do and effective.

For example:  Original: New:
To change your public profile URL:

  • Click on the Me icon at the top of your LinkedIn homepage.

  • Select View Profile from the dropdown

  • Click Edit public profile & URL on the right rail

  • Click the edit icon next to your public profile URL

  • Type the last part of your new custom URL in the text box. Click save.

5/ Keywords

Research keywords to ensure you can be found by recruiters and your message/titles align to that of potential employers. Keywords are words that are used frequently throughout roles, industries, companies and segments. The more you can align to these the greater the chance you will be found

Example: Communciations, Marketing, digital,

6/ Professional Photo

Yes this is obvious, but you must have a photo and it needs to look professional. No sunglasses, no cropped photo with your friends ear in the corner, no party shots, keep the background simple, and avoid selfies as they can create weird angles

Michelle Ayyuce